Chevrolet / Creator sourcing and influencer marketing
12M organic views from three creator videos.
We found the right automotive creator for a Chevrolet launch and produced three videos end to end, with no paid media behind them.
The brief
Reach younger buyers without it looking like an ad.
Chevrolet wanted to reach a younger audience that traditional car ads don't move. The content had to feel native to creator and car culture, and it had to earn its reach without paid media.
What we did
Picked a creator the community trusts
A creator with real standing in the automotive community and a record of videos people watch to the end.
Produced all three videos
Concept, scripting, shooting, and editing, all run by our team for a consistent story across the series.
Built every video for organic reach
Strong first frames, clear hooks, and short moments people want to share.
Formatted for every platform
Each video was delivered ready for every major social platform.
Results
Reach earned with zero paid media.
The right creator plus full control of production gave Chevrolet content the algorithm rewarded. Three videos reached 12 million people without a dollar of paid media.
Tell us what you want to grow.
We'll look at where you are today and tell you where we'd start.
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